12 Best Personal Information Removal Services of 2025

In an age where your personal data is a valuable commodity, data brokers and people-search sites constantly collect, package, and sell your information without your consent. This exposure can lead to unwanted marketing, scams, identity theft, and even physical safety risks. Manually tracking down and removing this scattered data is a near-impossible task, as new records appear as quickly as old ones are removed.

That’s where personal information removal services come in. These platforms automate the tedious process of sending opt-out requests to hundreds of brokers, continuously monitoring for your data, and ensuring it stays offline. Choosing the right service is crucial for reclaiming your privacy. A crucial aspect of managing your digital footprint involves understanding how companies handle the data they collect from you, which is often detailed in their Privacy Policy. Understanding these documents highlights the need for proactive data protection.

This guide provides a detailed, comparative overview of the 12 best personal information removal services available today. We’ll dive into the specific features, pricing, and ideal use cases for each platform, complete with screenshots and direct links. Our goal is to help you find the perfect fit for your security needs and budget, so you can effectively take control of your digital identity.

1. Digital Footprint Check – Take Control of Your Online Identity

Digital Footprint Check establishes itself as a premier choice among personal information removal services by offering a uniquely comprehensive and proactive approach to digital privacy management. Unlike services that focus solely on data broker removal, this platform provides a multi-layered defense system that scans the open web, dark web, and public databases. It actively seeks out exposed personal data, from leaked passwords and court records to unauthorized social media mentions, giving users a complete picture of their online vulnerability.

The platform’s key strength lies in its actionable intelligence. Instead of just presenting problems, its intuitive reports provide clear, step-by-step guidance on how to remove unwanted information, secure compromised accounts, and opt out from data collectors. This makes sophisticated privacy management accessible even for non-technical users. The service’s ongoing monitoring and real-time alerts ensure that you are immediately notified of new threats, enabling swift action.

Key Features and Use Cases

• Comprehensive Scanning: Monitors the open web, dark web, and public databases for a thorough analysis of your digital exposure.
• Actionable Reports: Delivers easy-to-understand summaries with guided remediation steps for removing your data.
• Real-Time Alerts: Provides continuous monitoring and instant notifications about newly discovered risks or data breaches.
• Specialized Audits: Includes social media audits and compliant pre-employment screening tools for organizations and professionals.

The service is particularly effective for individuals managing their professional reputation, families aiming to protect their household’s data, and businesses needing to monitor their brand. You can explore the significance of these checks in detail by reading more about identity theft protection and conducting an online digital footprint check.

Analysis

Pros:

• Holistic scanning across multiple web layers for complete exposure detection.
• Clear, user-friendly reports with actionable removal guidance.
• Continuous monitoring with real-time alerts keeps you ahead of threats.
• Free preliminary tools offer valuable insights without commitment.

Cons:

• Advanced features are locked behind a paid subscription.
• Effectiveness relies on accurate user input and cannot guarantee 100% detection of all online data.

Website: https://www.digitalfootprintcheck.com/

2. Incogni (by Surfshark)

Incogni distinguishes itself with a potent combination of broad, automated data broker outreach and a straightforward user experience. Backed by the reputable cybersecurity company Surfshark, this service is ideal for users seeking a “set-and-forget” solution. It sends official removal requests on your behalf to an extensive list of over 420 data brokers, handling the entire process from initial contact to follow-ups.

The platform provides a clean, user-friendly dashboard that visualizes progress, showing you how many requests have been sent, are in progress, and have been completed. This transparency is a key benefit, allowing you to see the service’s impact without getting bogged down in details. Among personal information removal services, its highly competitive annual pricing makes it an accessible entry point for comprehensive privacy protection.

Key Features and User Experience

• Broker Coverage: Automatically contacts a massive network of 420+ data brokers, including people search sites, financial data aggregators, and marketing companies.
• User Interface: The web app is exceptionally simple. After setup, it runs in the background, providing weekly progress updates and a clear dashboard view of removal statuses.
• Pricing: Offers individual and family plans (up to 5 users). Annual plans provide a significant discount, and all plans come with a 30-day money-back guarantee.
• Support: Higher-tier plans include phone support and unlimited custom, human-assisted takedown requests for sites not on their standard list.

Website: https://incogni.com

3. DeleteMe (Abine)

DeleteMe is one of the most established personal information removal services, known for its human-driven approach and focus on high-impact data brokers and people-search sites. Backed by Abine, a long-standing privacy company, it offers a hands-on service that provides detailed privacy reports every quarter, showing exactly which listings were found and removed. This commitment to transparency and proven results makes it a trusted choice for users in the U.S. who want tangible evidence of the work being done.

The service operates on an ongoing monitoring basis, understanding that data often reappears. By re-scanning and removing data every few months, DeleteMe ensures persistent protection. While its list of brokers may be more focused than some competitors, it covers the most prominent sources of exposed data. Its blend of automated scanning and human verification offers a reliable, though premium-priced, solution for maintaining long-term digital privacy.

Key Features and User Experience

• Broker Coverage: Targets a curated list of the most prolific people-search sites and data brokers, with ongoing scans to catch reappearing profiles.
• Reporting: Delivers detailed privacy reports every three months, providing a clear and easy-to-understand summary of all removal actions taken on your behalf.
• Pricing: Offers 1-year and 2-year plans for individuals, couples, and families. No monthly subscription option is available. Business plans are also offered for employee protection.
• Support: Provides strong, human-led customer support via phone, email, and chat, with the ability to submit custom removal requests for sites not on their standard list.

Website: https://joindeleteme.com

4. OneRep

OneRep strikes a balance between automated efficiency and human expertise, making it a strong choice for those who want both hands-off convenience and the option for expert intervention. It automates the process of finding and removing your personal information from over 230 people-search sites and data brokers, conducting monthly scans to ensure your data stays off. Its tiered plans offer flexibility for different user needs, from basic automation to comprehensive, human-assisted services.

The platform is particularly noteworthy for its family plans, which can cover up to six people, offering significant value compared to individual subscriptions. The dashboard is straightforward, allowing users to track removal progress and review monthly reports. For those seeking more than just automated removals, the Pro tier provides a dedicated privacy expert to handle complex cases and custom requests, positioning OneRep as a versatile player among personal information removal services.

Key Features and User Experience

• Broker Coverage: Targets over 230 data broker and people-search websites, performing continuous monthly scans and removals to keep your profiles private.
• Plan Flexibility: Offers multiple tiers, including a fully automated plan and a Pro plan that adds a dedicated privacy expert for unlimited custom removal requests.
• Family Plans: Provides cost-effective plans that allow up to six family members to be covered under a single account, a key differentiator in the market.
• Advanced Options: Includes API access for developers or businesses looking to integrate OneRep’s removal capabilities into their own systems.

Website: https://onerep.com

5. Optery

Optery stands out with its extensive data broker coverage and transparent reporting, making it a powerful choice for users who want to see tangible proof of their data removal. It offers a free basic tier that provides an initial exposure report and DIY removal guides, serving as an excellent entry point. For automated protection, its paid plans scan and remove information from a list that can exceed 645 data broker sites, one of the most comprehensive in the industry.

The service provides users with “before” and “after” screenshots as evidence of successful removals, a feature that builds significant trust and clearly demonstrates value. This visual proof, combined with detailed monthly reports, makes Optery one of the top personal information removal services for those who want to actively monitor their digital footprint. As one of the premier tools for monitoring your digital footprint, its commitment to transparency is a key differentiator.

Key Features and User Experience

• Broker Coverage: Offers one of the widest networks, covering up to 645+ data brokers on its highest plan, with an optional “Expanded Reach” add-on for even more sites.
• User Interface: The dashboard is data-rich, providing detailed exposure reports, progress tracking, and visual proof of removals with screenshots.
• Pricing: A free plan is available for initial scans and DIY removals. Paid tiers include Core, Extended, and Ultimate plans, with pricing based on the number of sites covered and scan frequency.
• Support: The Ultimate plan includes custom removal requests for brokers not on its standard list, offering a more personalized service for comprehensive data cleanup.

Website: https://www.optery.com

6. Kanary

Kanary offers a consumer-friendly approach to data removal, emphasizing ease of use and providing unique support features for urgent situations like doxxing. The service stands out by offering a free 14-day trial that performs initial removals, allowing users to see its effectiveness before committing. This makes it an excellent choice for those new to personal information removal services who want to test the waters.

The platform focuses on providing a transparent and guided experience with a simple onboarding process and clear timelines for takedowns. A key differentiator is its “Kanary Copilot” mobile app, specifically designed to help users counteract active doxxing or stalking incidents by providing rapid response support. While its pricing is in the mid-to-high range and its coverage is U.S.-focused, the value lies in its user-centric design and specialized safety features.

Key Features and User Experience

• Free Trial: A 14-day trial provides a real-world preview of the service by conducting initial scans and removals at no cost.
• Kanary Copilot App: A unique mobile app offers dedicated guidance and support for users experiencing active doxxing, harassment, or stalking events.
• Pricing: Offers monthly and annual premium plans. Family member add-ons are available at a discounted rate, making it a good option for household protection.
• User Interface: Provides a clean dashboard with monthly privacy reports and transparent timelines, making it easy to track removal progress without being overwhelmed.

Website: https://www.kanary.com

7. Privacy Bee

Privacy Bee carves out a unique space in the personal information removal services market by blending automated data broker scans with personalized, human-led remediation. This service is structured with tiered plans, culminating in a white-glove “Signature” option designed for high-risk individuals, executives, or anyone needing a concierge-style approach to privacy management. It moves beyond standard people-search sites to tackle a broader range of online exposure points.

The platform’s key differentiator is its emphasis on dedicated, U.S.-based privacy analysts available on its higher-tier plans. While the entry-level “Essentials” plan provides automated removal, the premium tiers offer a hands-on team that handles complex cases and provides direct support. This hybrid model offers a scalable solution, allowing users to choose between a standard automated service and a comprehensive, human-managed privacy overhaul, albeit at a higher price point than many competitors.

Key Features and User Experience

• Hybrid Model: Combines automated technology for broad-scale removals with dedicated human analysts for complex, high-touch situations on premium plans.
• Tiered Plans: Offers distinct service levels, from “Essentials” for basic automation to “Signature” for a full-service, white-glove experience. This allows users to match the service to their specific risk profile and budget.
• Dedicated Support: Higher-tier plans include a dedicated response team of U.S.-based analysts, providing a level of personalized assistance not commonly found in purely automated services.
• Pricing: Structured in clear tiers. While the Essentials plan is competitive, the Signature concierge service represents a significant investment, making it suitable for those with critical privacy needs.

Website: https://privacybee.com

8. Aura (Digital Security Suite with Data Removal)

Aura positions itself as a comprehensive digital security suite rather than just a standalone data removal tool. It’s designed for users who want an all-in-one solution that bundles personal information removal services with identity theft protection, credit monitoring, a VPN, and antivirus software. This integrated approach makes it an excellent value for families and individuals seeking to consolidate their digital safety subscriptions into a single, manageable platform.

The service automates removal requests to over 140 data brokers and performs monthly scans to ensure your data stays off those sites. While its broker coverage is smaller than specialized competitors, the inclusion of features like $1 million in identity theft insurance and 3-bureau credit monitoring provides a much broader safety net. This makes Aura ideal for those whose primary concern is financial and identity protection, with data removal being a critical part of that strategy.

Key Features and User Experience

• Broker Coverage: Automates data removal from 140+ data brokers and people search sites, with ongoing monthly scans to handle new exposures.
• User Interface: Offers a unified dashboard where users can manage all security features, from data removal status and VPN activation to credit alerts and identity monitoring.
• Pricing: Provides individual, couple, and family plans. All annual plans come with a 14-day free trial and a 60-day money-back guarantee, offering substantial value for the bundled services.
• Support: U.S.-based customer support is available 24/7 to assist with any aspect of the service, from technical issues to identity theft resolution.

Website: https://www.aura.com

9. Mozilla Monitor Plus

Mozilla Monitor Plus extends the company’s free data breach alerts into a full-fledged personal information removal service, grounded in the nonprofit’s long-standing commitment to privacy. It offers a straightforward, automated solution that continually scans and requests the removal of your personal data from over 190 data brokers based in the U.S. This service is ideal for users who trust the Mozilla brand and want a simple, effective tool focused purely on data broker cleanup without extra security suite features.

The platform’s dashboard is clean and intuitive, clearly showing your exposure level and the status of removal requests. Its affordability and transparent privacy policies make it an excellent choice for privacy-conscious individuals seeking a no-frills, reliable service. While its U.S.-only focus is a limitation, its core functionality is a crucial step for anyone looking to proactively manage their digital footprint. For more on this, explore how to remove unwanted search results.

Key Features and User Experience

• Broker Coverage: Automatically sends removal requests to 190+ data brokers and people search sites, with scans conducted monthly to catch new exposures.
• User Interface: Integrates with the existing Mozilla Monitor dashboard, providing a seamless experience that clearly displays found data and removal progress.
• Pricing: Offers an affordable monthly or annual subscription, with the annual plan providing a significant discount. A 30-day money-back guarantee is available for first-time customers.
• Trust and Transparency: Backed by the non-profit Mozilla Foundation, known for its strong pro-privacy stance and transparent data handling practices.

Website: https://monitor.mozilla.org

10. Avast BreachGuard

Avast BreachGuard is positioned as a comprehensive privacy monitoring tool from a well-known cybersecurity brand, rather than a dedicated data removal service. It’s best suited for users who want a simple, budget-friendly add-on to their existing security suite that offers basic privacy monitoring and limited removal assistance. The service focuses on giving you a “privacy score” and alerts you if your information is found in data breaches, providing guidance on how to secure your accounts.

While it does offer some support for data broker removal, its primary function is not the automated, widespread outreach that specialist services provide. Instead, it serves as a good entry point for individuals looking to understand their online exposure and take initial steps to clean it up. Its easy-to-use interface and accessible pricing make it a practical choice for existing Avast users or those seeking light privacy management.

Key Features and User Experience

• Privacy Monitoring: Provides 24/7 monitoring for data breaches and calculates a personal privacy score to help you gauge your online risk.
• User Interface: The dashboard is clean and straightforward, integrating well with other Avast products. It guides users through steps to improve their privacy posture.
• Pricing: Offers a simple and affordable annual subscription for a single PC or Mac, backed by a 30-day money-back guarantee.
• Support: While not focused on automated removals like other personal information removal services, it provides guidance and resources to help you request removals manually.

Website: https://www.avast.com/en-us/breachguard

11. McAfee+ (Personal Data Cleanup within McAfee+ tiers)

McAfee+ positions its personal information removal services as part of a comprehensive digital protection suite, rather than a standalone product. It’s an excellent choice for individuals or families who want to bundle data cleanup with established antivirus, VPN, and identity monitoring tools from a well-known cybersecurity brand. The service scans data broker sites for your exposed information and, depending on the plan, either guides you through removal or handles it automatically.

This all-in-one approach is ideal for users seeking a single subscription to cover a wide range of security needs. While the scope of its automated removals is less specialized than dedicated competitors, the integration of identity theft insurance, credit monitoring, and unlimited device protection on higher tiers provides immense value for households looking for a consolidated safety net.

Key Features and User Experience

• Service Tiers: Personal data cleanup scans are available on all McAfee+ plans, but full-service (automated) removal is included only in the Advanced and Ultimate tiers.
• Integrated Protection: Combines data removal with antivirus, a secure VPN, identity monitoring, and up to $2 million in identity theft insurance and restoration support.
• Family Focus: The top-tier plan covers two adults and up to four minors, making it a cost-effective solution for comprehensive family digital safety.
• Credit Tools: Higher-tier plans add valuable financial protection tools like three-bureau credit monitoring and a credit lock feature to prevent unauthorized account openings.

Website: https://www.mcafee.com

12. IDX (with “ForgetMe” PII Removal)

IDX integrates personal information removal into a broader suite of identity protection services. Its “ForgetMe” feature targets over 100 data brokers for ongoing PII removal, making it a solid choice for users who want a single platform for both privacy and identity theft monitoring. Originating as an enterprise-grade breach response provider, IDX brings a high level of expertise to its consumer-facing products.

The service is ideal for families and individuals seeking a comprehensive security solution rather than a standalone removal tool. Higher-tier plans bundle the ForgetMe feature with dark web scanning, credit monitoring, identity theft insurance, and even a password manager. This all-in-one approach simplifies digital protection, though its data broker coverage is less extensive than specialized competitors.

Key Features and User Experience

• Broker Coverage: The ForgetMe feature scans and removes personal data from 100+ data broker and people-search websites on an ongoing basis.
• Integrated Services: Offers multiple plan tiers (Identity, Privacy, Complete) that combine PII removal with identity monitoring, breach response, and credit tracking.
• Pricing: Pricing varies based on the bundled services included in each tier. Family plans are available, and some offerings may include a free trial period.
• User Interface: The platform centralizes all security features into a single dashboard, allowing users to manage their privacy and identity protection from one place.

Website: https://www.idx.us

Top 12 Personal Data Removal Services Comparison

Take the First Step to Reclaim Your Digital Privacy

Navigating the landscape of online privacy can feel overwhelming, but as we’ve explored, you have powerful allies in this fight. The array of personal information removal services available today, from specialized platforms like Incogni and DeleteMe to comprehensive security suites like Aura and McAfee+, offers a tangible path toward reclaiming control over your digital identity. Each tool presents a unique approach, whether it’s the DIY-empowerment of Optery’s free tier, the family-focused plans of Kanary, or the broad security integration offered by Avast BreachGuard.

The central takeaway is that passivity is no longer a viable option. Your data-from your home address and phone number to your family members’ names-is a valuable commodity for data brokers, scammers, and marketers. Leaving it exposed on hundreds of public-facing websites creates a significant risk for identity theft, harassment, and unwanted spam. While no service can achieve a perfect 100% removal rate, they drastically reduce your digital footprint, making you a much harder target.

Choosing the Right Path Forward

Selecting the best service requires a clear understanding of your personal needs and threat model. Your decision should be guided by several key factors:

• For the Budget-Conscious Individual: If you have more time than money, a service like Optery’s free tier allows you to identify exposed data and handle removals yourself. For an affordable, automated solution, Incogni and OneRep provide excellent value, focusing squarely on data broker removal without extra frills.
• For Families and Households: Protecting loved ones adds another layer of complexity. Services like DeleteMe and Kanary offer robust family plans, allowing you to manage multiple individuals’ privacy under a single, convenient dashboard.
• For the All-in-One Security Seeker: If you prefer a consolidated approach to digital safety, options like Aura, McAfee+, and IDX integrate personal information removal into a broader suite of tools that include antivirus, VPNs, and credit monitoring. This is ideal for those who want a single subscription for comprehensive protection.

Ultimately, using one of these services is a powerful reactive measure, but it’s only one part of a complete privacy strategy. True digital hygiene also involves proactive habits to minimize the data you share in the first place. Beyond utilizing removal services, it’s crucial to understand proactive measures; explore these essential tips to protect your personal information online to build a more resilient defense.

The journey to digital privacy is ongoing, not a one-time fix. It requires a commitment to both cleaning up your past exposure and adopting safer habits for the future. By taking that first, decisive step today, you are making a critical investment in your long-term security and peace of mind.

Ready to see exactly where your personal information is exposed? Start with a free, instant scan from Digital Footprint Check to uncover your vulnerabilities across the web. Understanding your exposure is the crucial first step before choosing a removal service. Get your free report now.